Case Study: Separating Overlapping Audiences for Livestock Veterinary Market Research

Veterinary medicine is a complex landscape, with livestock vets working across beef, dairy, swine, and equine. 

When target audiences are so intertwined, it can be hard to separate them. And when audiences are as niche as livestock vets, it can be hard to get the quantity you need. Our client needed to conduct pharmaceutical research with distinct questions and audiences, and through expert respondent recruitment Vet Access was able to provide just that. 

Read on to understand how Vet Access was able to overcome the challenges of an intertwined target market and separate needs. Download your free copy today!